So, You Think You’re a Feminist? The Culturally Palatable ‘Feminism’ of The Barbie Movie by Tallessyn Zawn Grenfell-Lee

People are often surprised to learn that I actually love Barbie. Years ago, I heard a BBC interview with Ruth Handler, the creator of Barbie. In a world of baby dolls for mothering creative play, she wanted her daughter – Barbara – to have the opportunity to imagine other things, too. A computer scientist. A top executive. An astronaut. (The film shows a bit of this early intent.) Of course, no one would support her idea. Then, one day in Switzerland, she was walking past a toy shop and saw a small, plastic, adult, female doll. She had finally found a prototype! 

Unfortunately, this original Lilli doll had been created to depict an alluring, sassy, provocative “golddigger, exhibitionist, and floozy.” And Ruth specifically didn’t want her doll to be stereotypically ‘beautiful,’ because she didn’t want it to hurt girls’ self-esteem. But the only manufacturer willing to create the dolls was in Japan; their English was so limited, she finally picked up a file and literally filed off the plastic nipples in order to explain that she didn’t want the doll to have nipples. 

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Is “Barbie” Feminist Media?

Is Barbie a kind of counter-apocalyptic feminism? I am quick to embrace liminal violence in my own theories. Why not liminal joy or fun? Or, is Barbie just product placement?

Lately I’ve been thinking a lot about the idea of feminist media in light of all the hype around the Barbie movie and the backlash over the fact that neither director Greta Gerwig nor Margot Robbie (Barbie) received Oscar nominations. And while America Ferrera did receive a nomination for best supporting actress, a lot of critical attention has gone to the fact that Ryan Gosling (Ken) received a nomination for best supporting actor. I see the point. I understand the feminist critique here: female power is given an “atta girl,” but her creative contribution and leadership is overlooked. All that said: I didn’t really love the movie and the performance of the “I’m Just Ken,” song was my favorite part. Ferrera’s “iconic” monologue fell flat for me. Haven’t I read those words before, all over social media? The Barbie movie leaves me wondering, not for the first time, just what is feminist media?

When Game of Thrones was at its height of popularity, I saw so many online posts about the amazing female power (read feminism) of the show. But, having read the books, I took great issue with this characterization of the HBO blockbuster. Book five of The Song of Ice and Fire features, from what I recall, a double-digit number of sexual assaults against women. Every strong female in the story uses power as violence and dominance, and then of course, they are punished for it (as I wrote about in another blog). HBO’s Girls received similar feminist (and/or “post-feminist”) cred, featuring women who were supposedly friends but clearly seemed to disdain or ignore one another. Carter Hayward’s concept of “alienated power,” runs rampant in these two shows, and we enjoy it, because, as she explains, we have a hard time seeing power as anything else in a patriarchal system.

Continue reading “Is “Barbie” Feminist Media?”