When I was invited to create this post, a number of topics came to mind. But I decided to start our conversation with my response to the question: why do I write?
I am a Colombian woman designer who promotes venture projects in a region in which it is difficult to grow a business. In my daily work life, I ask entrepreneurs why they do what they do; why do they take the risk of possible failure? Usually, once we know the why, finding the how is much easier.Continue reading “A Problem of Design by Laura Casasbuenas”